Investigating if it is possibleto improve the interactive tablemade by 100%FAT, by improvingthe user experience. Using userpersona building, usability testing, and prototyping.
Problem:
The interactive table is not using its full potential due to bad user experience.
Hypothesis :
Replacing memory with visual information will help improvethe user experience of interactivetables during trade fairs.
Key insights:
Users having trouble figuring out how to use the current interactive table.
Users think the interactive table is just an ordinary coffee table.
Minimizing information access costs is crucial for this product to work in this setting.